This year I was invited by Siemens Mobility and Siemens North America to join them at CES 2020. The invite was in the context of their social media influencer initiative. While over there, I met with Barbara Humpton, Siemens US CEO and Mark Buncher, Mobility CEO for America. We had a working breakfast to discuss industry and communication trends, business to business relations and corporate branding, business to society, ageing populations, sustainability and digital transformation.
While at CES, I also met with the Siemens Mobility and US teams, recorded a few interviews and developed a storytelling program to created awareness about what they were doing at the event.
What are you doing for people to know that Siemens is more than just a large company?
How can Siemens help business and government in the United States to transform and adopt technology?
The importance of ageing as a megatrend.